Two companies come together, with the intention of becoming one entity.
One got bought, the other paid the tab (or will pay off the investors that made the deal possible).
One is now “owned” by the other, and it’s reasonable to expect they’d — sooner or later — both join together in an undifferentiated whole.
But is that necessarily what should happen?
For the sake of argument, let’s suppose that each company has its own distinct culture. Sure, they’ve very similar, but they have been operating separately for years. And no matter how similar they may be, there are some undeniable, subtle differences.
For the sake of unity, what do you do? For the sake of the future of the company, what do you expect to happen? That the two will merge in harmonious accord? That all differences between the two will be ironed out, subsumed in the inevitable blending of corporate cultures, as badge numbers are swapped out and brand logos are altered? That everyone who differs from the new direction will float away in the grand scheme of things, gravitating towards situations that suit them better?
Perhaps. Certainly, all of these things will happen, to some extent.
And yet, there’s more to the story. Because people are involved. And no matter what we may plan, design, or engineer, people will always do what people do — remain separate to some extent… join to some extent… and continue with some modicum of creative tension between the two states of mind and being.
Separation… distance… closeness… alienation… the eternal dance goes on and on.
Such is life.